Connect with global audiences through social strategy and management

A comprehensive social strategy is the cornerstone of success for today’s businesses and brands. As a social strategy professional, you’re the creative director, content creator and community manager who orchestrates compelling videos, photography, graphics and copywriting to launch authentic conversations and accelerate growth. With SCAD’s social strategy and management program, students become adept in all aspects of creating compelling campaigns, from brand storytelling and strategy to analytics and audience engagement.

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Social strategy and management degree

SCAD's social strategy and management degree is offered in Savannah and online via eLearning.

  - Savannah    - eLearning

Turn your passion into your profession

At SCAD, you'll learn to thrive in an industry that requires acute technical skills, fresh creative vision and a knack for working with others. Discover your calling through The University for Creative Careers.

Learn more about social strategy and management careers

Related programs

Many social strategy and management students choose to explore related fields while they are here and even take additional courses to complement their primary area of concentration. You can explore new perspectives, harness diverse creative approaches, and develop a unique, well-rounded style through these related programs:

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