On the second Saturday in September, nine SCAD students stood in the rusted shell of Colonial-Hites Manufacturing Plant in West Columbia, South Carolina. Wade Caughman, Director of Development for real estate development firm Jams + Stark, addressed the group: "When you look at the outside of this building, you'll see the sign that says THINK GLOBAL. That goes back to when signage was made here for everything from Hartsfield-Jackson Airport to Epcot Center to the University of Qatar. That's the level of ambition we want you to bring to this project."
Preservation design graduate student Sebastian Escobar Campos surveyed the former factory: "I see so much potential here. It gets me excited about the possibilities of how we might transform old space into a new place. We can do something modern while incorporating Colite history."

Jams + Stark's Wade Caughman (left) listens to SCAD student Sebastian Escobar Campos.
The students, all participants in an exclusive SCADpro project in partnership with Jams + Stark, were tasked with designing the transformation of the 155,000 square-foot space into a live-work-play creative mecca called "Colite City." Brooklyn's Industry City and Atlanta's popular Ponce City Market are precedents, and the goal, as Caughman prompted, is to spur the revitalization of West Columbia.
"The Colite City project enables students to collaborate on a real-world preservation design application," explained SCAD architecture professor and faculty point person Ryan Madson. "Students work on a complex design brief that addresses adaptive reuse of an inspiring post-industrial site. We explore branding, landscape design, wayfinding, master planning, web design, and innovative programming for future tenants."
After the West Columbia site visit, students returned to Savannah. Fall quarter gained momentum. Twice a week, they met to work on deliverables from technical drawings to user experience case studies. Banded under the courses Studio 1: Preservation Through Public Policy (PRES 710) and Studio IV: Policy and Planning (PRES 310), the group was guided by Madson's expertise in urban planning and landscape architecture.

Hazen Soucy and Madeline Jensen share ideas.
Five weeks passed. In an upstairs classroom in Clark Hall, 3D Autodesk renderings were projected on a wall beside a marked-up white board. Hazen Soucy (B.F.A., architecture) and Madeline Jensen (M.F.A., interior design; B.F.A., interior design, 2022) led a spirited debate about the relative merits of layouts for an outdoor area in Colite City. Professor Madson listened at length, then interjected: "Don't call it green space, call it a lawn." Everyone laughed. "Remember this is intended for real people."
Another five weeks went by. Suddenly it was the final day of the academic quarter. This time Wade Caughman was on the students' turf, upstairs in Ruskin Hall. The ambitious project was ready to present.
Preservation design master's candidate Savannah Kruzner: "The first time we met you Wade, we were at the site, and you gave us a challenge to design Colite City as a place where we would want to live. After brainstorming, we realized we all have different reasons why we'd want to live in the Colite City that we've designed."
Each student spoke in turn. Thoughtful responses were epitomized by Zheng He (M.F.A., preservation design): "I want to live in Colite City because it's a city within a city, so I can live a lifestyle of convenience, while having more outdoor space to experience nature."
It was time for the comprehensive proposal. "We see Colite City as the next chapter in a continuum for greater Columbia, West Columbia, and the site itself," said Madeline Jensen.
"Colite Industries did an incredible thing representing the community of West Columbia on a global scale," said Kruzner. "We want that global scale to exist within the fabric of the site in Colite City."
With Kruzner, Jensen, and Campos leading the presentation, the blend of technical design and compelling narratives made areas within Colite City like The Hangar, Soda Street, and Industry Alley come alive.
Jams + Stark's Wade Caughman sat front and center. An hour later, he clapped his hands: "This is incredible. You exceeded my expectations, and even convinced me of a couple things I didn't consider possible."
As the beaming students gathered to shake hands with Caughman, Professor Madson smiled. "We are thrilled by the opportunity for our designs to be brought to life by our partners at Jams + Stark."

Front row (l-r): Sebastian Campos, Madeline Jensen, Savannah Kruzner, Zheng He, Kate Dutilly, Jackie Boling, Savannah Tuten.
Back row (l-r): Hazen Soucy, Edward Harrison, Prof. Ryan Madson.
Maximum respect to Prof. Ryan Madson and the SCADpro x JAMS + STARK fall 2022 students:
Jaqueline Boling (M.F.A., preservation design)
Sebastian Escobar Campos (M.F.A., preservation design)
Katherine Dutilly (M.F.A., preservation design)
Edward O. Harrison (B.F.A., preservation design)
Zheng He (M.F.A., preservation design)
Madeline Jensen (M.F.A., interior design; B.F.A., interior design, 2022)
Savannah Kruzner (M.A., preservation design)
Hazen Soucy (B.F.A., architecture)
Savannah Mae Tuten (M.F.A., preservation design; B.F.A., painting, 2021)
