"Design is design is design," says graphic design professor Nicole Roberts. "That becomes clear when you're working around multidisciplinary designers—we speak the same language."
A notable double alumna, Roberts (M.A., interior design, 2011; M.F.A., graphic design, 2010) teaches from expansive experience. "It's not a far leap from graphic design to interior design to architecture, especially when working in the built environment. We're all talking about the human condition, and the human experience, and we're in the same lane."
Originally from Cincinnati, Ohio, Roberts excelled in the design firm realm as creative director at Kolar Design, and as design director at FRCH Design Worldwide. She also taught at multiple institutions of higher-ed, before joining SCAD faculty full-time in Fall, 2021.
"Nicole is a force," says Michael Mikulec, SCAD chair of graphic design. "Her professional experience and exceptional skill set help further the dialogue around what a 21st century graphic design practice can be. Her understanding of design for physical environments provides our students with top-of-the-line insights into thinking beyond standard expectations. The university, department, and our students all greatly benefit from her presence."
Now based in Savannah, Roberts is known for her bonhomie, her Chi-Poo pooch named Logo ("A designer dog deserves a designer name!"), and her devotion to academic rigor. This quarter, she is teaching two sections (one in-person, one via SCADnow) of Graphic Design Portfolio (GRDS 408).
"We work to create the portfolio that will get you where you want to go," she says. "How do you define your mission, vision, and values? What are your specific goals for your career? Some students want to work at big agencies, some want to freelance, some are on the fence. I tell them about my own professional experiences, and let them know it's only one person's experience."
Roberts also helms graduate-level courses Experience Design for Physical Space (GDVX 757), and User-centered Strategy and Process (GDVX 770), the latter about "building human-centered design in the digital realm."
"Students develop a user app, allowing research to drive their design decisions," she explains. "Their project involves interpreting an analog game into the digital realm, without sacrificing the fun of sitting with family and friends and having a tactile experience. It's a deep dive into the human experience of fun."
Tactile and digital, research and fun—these dualities achieve unity through Roberts' pedagogy. Working in Adler Hall, she sees the efficacy of a building that houses multiple degree programs, and what that does for students.
"There's not a hardline between departments. In my graphic design and visual experience design courses, I have advertising students, LXFM students, and fashion students, all coming in from adjacent industries."
She offers a knowing smile. "In the classroom we replicate the true experience of working in design."