Scroll social media campaigns and marketing strategies for luxury brands on 'Guests and Gusto'
Log in to this faculty-led workshop led by SCAD associate chair of social strategy and management Oscar Betancur to learn how to create social media strategies for luxury brands. A social media marketing strategy is the playbook for everything marketers plan to do and hope to achieve on social media. In this workshop, students study social media campaigns with specific goals, where campaign results are tracked, measured, and re-evaluated for improvements.
About 'Guests and Gusto'
Tune in to the SCAD virtual series Guests and Gusto for conversations and content with leading cultural voices. Meet the creators and innovators remaking creative industries and get essential insight to guide your career in art, design, and entertainment.
This virtual event is open to the public.