Press Release / April 29, 2015

SCAD student collaboration recognized with Silver Cube at 94th Annual ADC Awards

Savannah College of Art and Design (SCAD) students Yeojin Shin (B.F.A., motion media) and Daniel Uribe (B.F.A., motion media) and alumnus Peter Clark (B.F.A., graphic design, motion media, 2014) received a Silver Cube in the motion category of the 94th Annual ADC Awards last night for their motion media animation entitled “Memory Stream.” The ADC Annual Awards of Art + Craft in Advertising and Design is the oldest continuously running industry award show in the world. The recognition event is part of the ADC Festival of Art & Craft in Advertising and Design in Miami Beach.

“Memory Stream” explores the idea of how we as human beings store memories in digital space and how those individual experiences are accessed from the past. It was previously recognized with the 2014 Adobe Design Achievement Award - Motion Graphics category.

In addition to her work with Uribe and Clark, Shin submitted “7 Facts about Chicken” for judging consideration. She was awarded a Bronze Cube in the motion category.

“The work being honored by ADC reflects the exceptional caliber of these students’ talent and is undoubtedly deserving of recognition at the longest continually running industry awards show in the world,” said Tina O’Hailey, dean, School of Digital Media at SCAD. “The SCAD experience is an interdisciplinary creative exploration, which allows students to explore different mediums, techniques, influences and academic disciplines that will best prepare them for a successful and rewarding career in the ever-growing field of digital media.”

Now in its 94th year, the ADC Awards celebrate the very best in advertising, digital media, graphic and publication design, packaging, motion, photography and illustration, all with a focus on artistry and craftsmanship. Highly respected juries select outstanding entrants to be honored with coveted Gold, Silver and Bronze Cubes. Beyond these Cubes, however, ADC Annual Awards winners join a rich legacy of past honorees that include some of the most influential artists of the past century.

SCAD: The University for Creative Careers

The Savannah College of Art and Design is a private, nonprofit, accredited university, offering more than 100 academic degree programs in 41 majors at locations in Atlanta and Savannah, Georgia; Hong Kong; Lacoste, France; and online via SCAD eLearning.

SCAD enrolls nearly 12,000 undergraduate and graduate students from more than 100 countries. SCAD’s innovative curriculum is enhanced by advanced, professional-level technology, equipment and learning resources, as well as opportunities for internships, professional certifications and collaborative projects with corporate partners. In 2014, the prestigious Red Dot Design Rankings placed SCAD in the top ten universities in the Americas and Europe. Career preparation is woven into every fiber of the university, resulting in a superior alumni placement rate. In a survey of Spring 2013 SCAD graduates, 93 percent of respondents reported being employed, pursuing further education, or both, within 10 months of graduation.

Media Contacts:

Ally Hughes
Director of University Communications

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