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Follow Beatrice Dixon’s inspiring journey at 'The Soul Instinct' SCADshow book conversation

Thursday, April 9, 2026

SCADshow

Atlanta, GA

1470 Spring St. NW


Beatrice Dixon’s The Soul Instinct is a compelling memoir that offers readers a glimpse into the life of this trailblazing entrepreneur and her journey overcoming personal challenges to build a successful wellness brand. Dixon, the co-founder and CEO of The Honey Pot Company, will join SCAD FASH Museum of Fashion + Film executive director Alex Delotch Davis for an insightful conversation on her memoir at this event presented in partnership with SCADshow and SCAD FASH.

A valuable read for anyone looking to tap into their own inner wisdom and pursue their dreams, The Soul Instinct has been praised for its raw honesty and motivational content. Dixon's ability to blend personal anecdotes with business insights has made her book a standout title in the wellness genre. An empowering African American female entrepreneur, Dixon has been a recipient of Sundial and Unilever’s multimillion-dollar New Voices fund; was one of the first 40 women of color to raise $1 million in venture capital; and has been featured in T-Pain’s School of Business, BuzzFeed’s Ladylike, The Today Show, The New York Times, Entrepreneur, Elle, Essence, and Forbes, among others.

Tickets are $35 and include a signed hardcover edition of The Soul Instinct. Tickets are nonrefundable; if you cannot attend, your ticket still entitles you to a signed copy of the book. SCAD FASH will hold your book for one month from the event date, and you may pick it up from SCAD FASH or contact SCADshow for further assistance. A select number of complimentary tickets are also available for SCAD Card holders, who should email [email protected] to reserve their ticket. Note that complimentary tickets do not include a copy of the book. For more information, email [email protected].

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