Roop Virk
Luxury and brand management professor
Education
- M.B.A., international luxury brand management, ESSEC Business School
- M.B.A., international business, Punjabi University
- B.A., computer science, Kurukshetra University
Credentials
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Professor of luxury and brand management, 2025–present, Savannah College of Art and Design, Atlanta, GA
Professor of fashion marketing and management, 2020–25
- Co-founder/co-owner, 2018–20, Shawl Wallah, Toronto, Canada
- Marketing and communications manager (LVMH), 2014–18, Bulgari, New Delhi, India
- Marketing officer, 2011–14, Burberry, New Delhi, India
Awards, recognitions, and honors
- Presidential Fellowship (2025), Savannah College of Art and Design: Awarded a Presidential Fellowship for the research project, Crafting Luxury Interiors: An Industry Study and Educational Proposal, examining the intersection of luxury interiors, industry practice, and curriculum innovation.
- Burberry Global Icon Award – Creative Mind (2013): Recognized globally by Christopher Bailey (Chief Creative Officer) and Angela Ahrendts (CEO) for developing Burberry India's first localized festive marketing campaign, establishing a new model for culturally relevant luxury marketing.