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Austin Nelson, SCAD Fashion show 2026

Austin Nelson

Style Lab mentor

Austin Nelson (SCAD B.F.A., fashion, 2020) is a creative director and design leader with more than seven years of experience crafting culturally resonant apparel for global brands. At Nike, he led creative direction for signature basketball collections, including the LeBron James line, and helped evolve Nike's core apparel identity. He is also the founder of MUIRLA, a Detroit-rooted luxury fashion house blending American heritage with contemporary design. Nelson's work bridges performance, storytelling, and cultural authenticity, leading design strategy spanning fashion, interiors, and beyond at the intersection of innovation and impact.