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SCAD student gaming on mobile phone and tablet

Marketing for mobile and interactive environments minor

Available at:  
- Atlanta
- Savannah
- eLearning

In this minor, students apply the tenets of search engine optimization, mobile and responsive design, Internet marketing, and social media to create multi-platform client marketing solutions. Through this experience, students successfully master the roles of creator, facilitator, and analyst in developing, deploying and assessing the mobile and interactive marketplace.

  • BUSI 101 The Design of Business
  • ADBR 254 Copywriting: Inventing the Brand Personality
  • ADBR 255 Brand Experiences in Interactive Environments
  • ITGM 267 Core Principles: Interactive Design
  • GRDS 387 Interface Design

Total course of study: 25 hours