Advertising professionals combine skills in design, writing, strategic planning and branding for use in a wide range of media. Their role is to come up with "the big idea" that communicates an advertising message creatively, to reach and influence specific target audiences.
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- Account executive
- Art director
- Copywriter
- Creative director
- Design director
- Display director
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- Creative services manager
- Graphic designer for publishing and advertising
- Environmental designer
- Information designer
- Multimedia designer
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- Sign systems designer
- Strategic planner
- Web designer
- Graphic designer for newspapers
- Graphic designer for the printing industry
Annually, more than 500 national and international companies and organizations recruit SCAD students and alumni. In 2010, more than 85 percent of SCAD alumni responding to a survey were employed or pursuing further education within six months of graduation.
Employers of SCAD alumni include:
- ARC Worldwide/Leo Burnett Advertising
- Atlanta Falcons
- BBDO Worldwide
- BellSouth Advertising and Publishing Company
- Capstrat
- Cartoon Network
- Crispin Porter + Bogusky
- Deutsch Inc.
- Draftfcb
- Droga5
- Erwin-Penland
- Foote, Cone & Belding
- Forbes
- Hartmann Studios
- Lloyd & Co.
- McCann-Erickson Worldwide
- Media General
- Microsoft Corporation
- Ogilvy & Mather
- Vanity Fair
